Commodity backed token? Pizza backed, anyway

Here's a fantastic use for a crypto, using it as a franchise system. The basics are that it is viable for everyone involved to benefit from "options" in the form of tokens, that are used as incentives for a variety of things. For example if you invite other orders, then as a customer you can get a small piece of a token. Drivers who perform well can get pieces as well. As the franchise grows, the tokens become much more valuable. Here's the white paper.